As Covid-19 continues to spread panic across the world, virtual house tours technology is becoming increasingly impeccable in the housing market. Governments have enforced lockdowns, preventing prospective home buyers from carrying out house viewings.
Nevertheless, the number of buyers using virtual home tours as a means of exploring new developments in the GTA has risen significantly amid the coronavirus pandemic. According to a new report by Local Logic, Canadian real estate portals have reported an increase in virtual house tours by about 200-500 percent.
In this guide, we’ll look at how model home virtual tours can help potential home buyers and sellers avert the devastating impacts of Covid-19 on the real estate industry.
How Model Home Virtual Tours Work
Virtual tours (sometimes called 3D walkthroughs or 3D tours) is a technology that allows prospective homebuyers to virtually have a glimpse of a property on sale without visiting it in person. They can control where to visit and what to look for during the house tour.
Home virtual tours use virtual reality (VR) technology to showcase property. VR has also become useful in other sectors, including medicine and construction industries. VR users can check every corner of a property with a few clicks without necessarily traveling.
For instance, a prospective buyer living in the United States can quickly purchase a home in Canada without traveling. Instead, the buyer can take a virtual tour in the listed house. Sellers who use VR technology have recorded tremendous growth in the housing market.
How 3D Virtual House Tours and 3D Walkthroughs Compare
However, a virtual house tour is slightly different from 3D walkthroughs. The latter is more flexible as it allows homebuyers to get a vivid picture of a property with or without furniture. 3D walkthroughs offer an in-depth view of a house interior than home virtual tours.
Also, 3D walkthroughs function more similarly to 3D tours. The only difference is that 3D tours offer more animation than 3D walkthroughs. You can have a 360-degree view of the house interior. However, these two technologies share a lot of features.
Combining the features of 3D virtual house tours and 3D walkthroughs offer exceptional and interactive shopping experiences to prospective homebuyers. However, integrating the three technologies in your property will consume a lot of time and money.
10 Benefits of Virtual House Tours during Covid-19 Lockdown
The advantages of home virtual tours are indispensable, especially that both sellers and buyers are staying at home to maintain social distancing.
Here are some of the reasons pre-construction homes in most new communities offer virtual house tours (and why we believe every seller, period, should).
1. Reduces Sales Time
Listing your home, accompanied by a virtual tour, will offer more exposure to the housing market. You’ll be surprised to receive multiple offers from prospective buyers who viewed the listing. That could drive your sales price and help you sell your home faster.
2. Requires No Technical Skills
Making a virtual tour of a property is no longer difficult, especially that many DIY guides are available online. Besides creating virtual tours by yourself, you can hire a professional to help you do the job. Thankfully, many companies help real estate agents create virtual tours of their property, including Zillow.
3. Saves on Viewing Costs
A virtual house tour can help both home sellers and buyers to save on viewing costs. As a seller, you won’t have to travel with prospective buyers each time to show them the property they are about to purchase. Also, homebuyers must not visit the house, helping them save on travel costs.
4. Highly Versatile
While making a virtual house tour seem to take a lot of time, they are incredibly versatile. You can integrate the 3D tours into your web pages, open-house notifications, and marketing emails. Notably, you can also use the technology to present a house that’s not yet ready for move-in, helping you market your property.
5. Presents Great Virtual Floor Plans
Home virtual tours give prospective homebuyers an excellent feel for an entire house floor plan and the flow of your home. The buyers can quickly access the layout of the property, and if impressed, they will request for a quote. As a seller, you should design a stunning virtual house tour to attract many potential buyers.
6. Builds Your Website Traffic
It’s no doubt that house listings with virtual tours receive more clicks than listings with only home images. If you’re a home seller, you can drive tons of traffic to your website by incorporating 3D tours into your web pages. That will attract hundreds of buyers interested to tour the listed homes.
7. Promotes Virtual Home Sales
As hundreds of prospective buyers click house listings on your website, the chances are high that your sales will increase. The virtual house tours will keep your visitors engaged, reducing the website’s bounce rate. It’s also another way to boost a website’s ranking on search engines.
8. Creates a Sense of Ownership
By providing a more realistic home shopping experience, virtual house tours allow buyers to visit the property anywhere, using their phones or laptops. As they tour the houses independently, their sense of personal connection to the property will increase. That will translate to more home sales.
9. Highly Interactive
As a home seller, you can incorporate 3D virtual house tours in your marketing platforms to engage your target market. Potential homebuyers would always love to assess everything in a house before purchase, including flooring materials and light fixtures. That calls for a highly interactive virtual design.
10. Builds Trust
Adding 3D virtual house tours of your home listing can help you win the buyers’ trust and confidence to close a deal. They will develop a genuine interest in your property and feel like owning it. The virtual tours will also prove your credibility, making you more reliable than other sellers who post only house images. Some of Toronto’s best suburbs are still out of the way for most urbanites’ daily routines. Virtual tours make your listing much more accessible.
Now that you understand how virtual house tours work, you can take time and create one for your property before listing it on the housing market. While home virtual tours seem to be daunting and expensive, investing in the technology will be worth the sacrifice. Your virtual home sales will improve significantly.